MOHAMMAD, Nur Laila Binti. Innovation Strategy and Product Quality as the Competitive Advantage Key in Saturated Markets. Journal of Social Science Studies, [S. l.], v. 2, n. 1, p. 81–86, 2022. Disponível em: https://jos3journals.id/index.php/jos3/article/view/158. Acesso em: 26 sep. 2025.