The Relationship Between Financial Literacy and Financial Awareness with Generation Z's Investment Patterns

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Published: 2024-07-20
Keywords:
Financial literacy, Financial awareness, Investment behavior, Young generation, Financial decisions, Financial education, Risk management

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Fayola Issalillah
Universitas Sunan Giri Surabaya, Indonesia

Abstract

The younger generation today is faced with various investment opportunities that are wide open through technological advancements and financial digitalization. However, this access has not been fully matched by the readiness to understand and manage financial decisions. This study aims to examine the relationship between awareness and financial literacy with the investment behavior of the younger generation. The research was conducted through a literature study approach by analyzing reliable academic sources that discuss cognitive, social, and psychological aspects in financial decision-making. The study results indicate that individuals with higher literacy tend to be able to evaluate risks, choose appropriate investment instruments, and have a long-term financial orientation. Meanwhile, strong financial awareness provides a moral foundation and a reflective attitude that supports the formation of healthy investment behavior. This research also underscores the importance of strengthening financial education through interactive and applied approaches so that literacy does not stop at knowledge but transforms into consistent habits. These findings are expected to enrich academic discussions while also serving as a foundation for formulating educational policies in the field of personal finance.

Article Details

Issue

Vol. 4 No. 2 (2024): Journal of Social Science Studies (JOS3)

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Articles

How to Cite

Issalillah, F. (2024). The Relationship Between Financial Literacy and Financial Awareness with Generation Z’s Investment Patterns. Journal of Social Science Studies, 4(2), 93-100. https://jos3journals.id/index.php/jos3/article/view/357

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